Founder/Director

Jonathan Elvidge

Jonathan has spent the last 25 years creating and managing fast growing businesses and market leading brands.

He was the Founder and Managing Director of the original market leading Gadget Shop high street chain, he was Co-Founder of Blue Sky Designs product development business, Co-Founder and Managing Director of the brand leading RED5 gift and gadget business, as well as Co-Founder of The Source gift distribution business, and others. Both The Gadget Shop and RED5 where identified in the top 100 fastest growing private Companies in Britain in the Sunday Times Virgin Fast Track Awards. RED5 was recently sold in a multi-million pound deal.

Jonathan has a wide range of experience and proven success in developing and growing brands, and a keen understanding of emerging trends and consumer demands, along with Far East sourcing and product development expertise. Jonathan has an Honorary Doctorate in Business Administration and serves on the board of Community Interest Company For Entrepreneurs Only.